China launches first short video production platform handled by AI

China’s state-run Xinhua News Agency and internet giant Alibaba on Thursday jointly launched the country’s first short video intelligent production platform to improve news reporting efficiency.

The platform, with the domain name “magic.shuwen.com.”, made its debut at the 6th China Emerging Media Industry Integration and Development Conference in Chengdu, capital of southwest China’s Sichuan Province.

As the first application of artificial intelligence (AI) technology in the field of media integration, the platform is independently developed by Xinhua Zhiyun Technology Co. Ltd., a joint venture founded by Xinhua and Alibaba.

At the conference, the platform gave a real-time demonstration of the short video intelligent production process. On Thursday morning alone, it produced 186 short videos, among which 97 were produced by AI and the other 89 by man-machine collaboration.

Currently, all domestic media outlets can use the platform to produce high-quality short videos after applying for certification via the website, according to the conference.

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